The Making of a Mogul: Sam Nazarian in Details Magazine

July 9, 2014
Written by: Yasha Wallin

“All I want is to make people happy,” concludes entrepreneur, businessman and sbe’s founder, chairman and CEO Sam Nazarian in this month’s eight-page Details Magazine profile. It’s a simple sentiment that sets the hotelier apart, outlined in his rise from humble beginnings to high ambitions, which highlights the opening of SLS Las Vegas on August 23rd. The profile gives an insider’s view into the man behind sbe’s many hotels, residences, restaurants, and nightclubs and introduces some of his friends and close collaborators including director Brett Ratner and Philippe Starck, who has helped with the branding and design of SLS Hotels. Below are our three favorite quotes from the article to whet your appetite.

Philippe Starck on Sam and designing SLS Las Vegas:

“Our visitors will be like people in a movie, traveling in our imagination. I’m not really an architect, Sam is not really a businessman. We just want to make great movies together.”

Brett Ratner on Sam:

“He really has a gut instinct for what people want, which is a kind of genius. It’s the secret to his success. You can stay at one of his places and sleep and dance and eat and never go out. If you think of it in movie terms, André and Ian are indie artistes. Sam wants to turn out blockbusters.”

Rick Fox on Sam:

“He was in it to win it. Whether it’s playing ball or starting a restaurant or having a party, he does everything intensely.”

Check out the rest of the article here and be sure to pick up a copy of Details this week for the full dish!